Engineering Hiring to Build a New Engineering Center

Hired to help establish a new engineering center in Seattle, our team created an effective recruiting process that set OneLogin apart in terms of candidate experience, speed, agility, and employer branding.
About
Challenge
Solution
Bandwidth partnered with OneLogin to better understand their business, unique value proposition, and the current and future state of engineering in Seattle to develop ideal candidate profiles and more strategic, targeted messages. We also shifted from a mostly passive strategy (receiving applicants) to 100% targeted-candidate outreach using those candidate profiles and a list of candidates that fit a range of criteria: work experience, technical specialty, location, etc.
Using OneLogin’s existing brand, email, and Applicant Tracking Systems, we took on the internal recruitment role for the Seattle operation, reaching out to candidates with personalized messages that articulated OneLogin’s value proposition. Our data-driven approach enabled us to measure the success of these efforts and optimize messaging, timing, and delivery.
Enabled by our in-depth knowledge of OneLogin’s business and hiring needs, we qualified interested candidates and moved them along the hiring process.
“The first level filtering and screening that Bandwidth does is very effective. Very few of the candidates they screen don’t make it past our first [coffee meeting]. We’ve developed trust such that when the team schedules that first coffee meeting with a candidate, we automatically say yes because we know it’s going to be a good candidate. The Bandwidth team knows what we want. It’s been a great working relationship,” remarked Ron Craswell, Senior Director, Engineering at OneLogin.
In addition to filling the pipeline with pre-qualified candidates, we helped streamline the interview process, improved the candidate experience, and managed the hiring lifecycle for both staff and candidates from the first discussion through the final offer. This streamlined and differentiated interview process not only saved time, but it also enabled OneLogin to make faster hiring decisions, often beating larger companies.
“The interview process has garnered great results and sets us apart from other companies. It’s not your typical recruiting process…our candidates love it,” said Blake Ramsdell, Senior Director, Engineering at OneLogin.
Outcomes
Explains Blake Ramsdell, “Bandwidth has hired most of our Seattle team. The Seattle office is shaping up fantastically…They have effectively brought us top-quality candidates. Our pipeline is very different from what it was before. I’ve never had so many qualified candidates. We would recommend Bandwidth without hesitation.”